DOES CREATIVITY AND PRODUCT INNOVATION BUILD BUSINESS CONTINUITY? INVESTIGATION OF SAMARINDA WEAVING CRAFT
Authors
Saida Zainurossalamia ZA
saida.zainurossalamia.za@feb.unmul.ac.id
Department of Management, Faculty of Economics and Business, Universitas Mulawarman, Samarinda 75117, Indonesia, Indonesia
Irsan Tricahyadinata
Department of Management, Faculty of Economics and Business, Universitas Mulawarman, Samarinda 75117, Indonesia, Indonesia
Robiansyah Robiansyah
Department of Management, Faculty of Economics and Business, Universitas Mulawarman, Samarinda 75117, Indonesia, Indonesia
Language: English
Published on: Aug 1, 2024
Published by: Oikos Institute – Research Center
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
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© 2024 Saida Zainurossalamia ZA, Irsan Tricahyadinata, Robiansyah Robiansyah, published by Oikos Institute – Research Center
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.