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Collaborative Strategies and Tourist Competitiveness in Medium Mountain Destinations: Study on the Positioning of Tourist Actors in the Natural Park of Serra da Estrela Cover

Collaborative Strategies and Tourist Competitiveness in Medium Mountain Destinations: Study on the Positioning of Tourist Actors in the Natural Park of Serra da Estrela

Open Access
|Dec 2021

Figures & Tables

Figure 1

Natural Park of Serra da Estrela (PNSE) location.
Natural Park of Serra da Estrela (PNSE) location.

Figure 2

Preferences of partnerships between Serra da Estrela tourist entrepreneurs.
Preferences of partnerships between Serra da Estrela tourist entrepreneurs.

Figure 3

Evaluation of tourist products to be developed in Serra da Estrela.
Evaluation of tourist products to be developed in Serra da Estrela.

Figure 4

Preferred forms of collaboration with internal and external partners.
Preferred forms of collaboration with internal and external partners.

Figure 5

Assessing key benefits of business collaboration.
Assessing key benefits of business collaboration.

Figure 6

Evaluation on which shared services would encourage tourism agents to cooperate and areas to be operationalized.
Evaluation on which shared services would encourage tourism agents to cooperate and areas to be operationalized.

Composition of the sample of responses obtained according to the type of entities and services_

Surveys by tourist entities and servicesUniverseSample
Total%Total%
Tourist accommodation15582.43078.9
Travel agencies147.512.6
Tourist animation companies136.9410.6
Municipalities63.237.9
Total188100.038100.0
DOI: https://doi.org/10.2478/ejthr-2021-0012 | Journal eISSN: 2182-4924 | Journal ISSN: 2182-4916
Language: English
Page range: 121 - 134
Submitted on: Sep 13, 2020
Accepted on: Apr 26, 2021
Published on: Dec 30, 2021
Published by: Polytechnic Institute of Leiria
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2021 Gonçalo Fernandes, Ana Daniel, Helder Almeida, published by Polytechnic Institute of Leiria
This work is licensed under the Creative Commons Attribution 4.0 License.