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Exploring Relations between Heritage Interpretation, Visitors Learning Experience and Tourist Satisfaction Cover

Exploring Relations between Heritage Interpretation, Visitors Learning Experience and Tourist Satisfaction

Open Access
|Jan 2021

Abstract

The main objective of the heritage interpretation is communication and dissemination of scientific knowledge generated around a certain site. Therefore, this article aims to demonstrate that the use of an adequate interpretation methodology contributes to improving a mere aesthetic experience through greater learning outcomes, more intense emotional binding, higher awareness of the heritage conservation and overall satisfaction with the visit. Thus, the heritage interpretation has become a critical tool for creating competitive cultural or nature-based tourism services and products providing hosting destinations with attractive tourism offers. The methods of this study include a literature review, which summarises the findings of different research projects assessing the relationship between the aforementioned variables. The main conclusions drawn from this review are that there exist adequate methodologies for the heritage interpretation, which contribute to improve learning outcomes, improved tourist satisfaction and emotional experiences during the visit.

DOI: https://doi.org/10.2478/cjot-2019-0007 | Journal eISSN: 1805-9767 | Journal ISSN: 1805-3580
Language: English
Page range: 103 - 118
Published on: Jan 29, 2021
Published by: Masaryk University
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2021 Alberto Moreno-Melgarejo, Luis Javier García-Valenzuela, Ivan Hilliard, Antonio Jesús Pinto-Tortosa, published by Masaryk University
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.