Abstract
There are not many European countries with such a significant share of the capital city on tourism (especially incoming tourism) as the Czech Republic. The number of foreign tourists grows significantly in the Czech Republic and so does the share of Prague. All marketing campaigns aiming to get foreign tourists beyond Prague ended inefficiently. The share of Prague on the number of tourists accommodated in standard accommodation facilities per the total number of tourists in the Czech Republic is 62%. Prague is also the only region with a higher number of foreign tourists in comparison with the number of the Czech tourists (85% of tourists in Prague are foreigners). Furthermore, the offer of sharing economy in the field of accommodation in Prague also exceeds the offer of other Czech cities. Prague is therefore struggling with overtourism in some attractive areas and must deal with unsustainable development.