Abstract
Managing cybersecurity and protecting data assets remain top priorities for businesses. Despite this, numerous data breaches persist due to malicious human actions, resulting in significant financial setbacks. However, many cybersecurity strategies overlook invisible or indirect threats within their scope, such as digital footprints. This paper examines the relationship between personality traits and user behavior concerning cybersecurity. The study suggests that human personality can be predicted using innovative techniques based on the digital hints individuals leave on the internet. Consequently, this information can be exploited for malicious actions against entities. As proposed, an effective strategy for improving behaviors and cultivating a security-oriented culture involves continually identifying relevant sources of cyber risks and implementing continuous awareness initiatives.