Figure 1.

Figure 2.

Figure 3.

Figure 4.

Figure 5.

The relationship between users’ interest in the tower and its physical characteristics in the city context [Source: Author]
| Variable | Correlation Coefficient | Significance Level |
|---|---|---|
| The sense of pleasure when facing the tower | 0.591 | 0.000 |
| Newness and innovations in the form of the tower | 0.512 | 0.000 |
| The pleasantness of the materials used in the facade | 0.421 | 0.001 |
| The pleasantness of the tower's location in the city centre | 0.311 | 0.000 |
The relationship between the beauty of the tower's form and its physical characteristics [Source: Author]
| Variable | Correlation Coefficient | Significance Level |
|---|---|---|
| The sense of pleasure when facing the tower | 0.587 | 0.001 |
| Distinguishing the tower's form in the city context | 0.494 | 0.001 |
| Newness and innovations in the form of the tower | 0.449 | 0.000 |
| The pleasantness of the materials used in the facade | 0.310 | 0.000 |
| The pleasantness of the tower's location in the city centre | 0.214 | 0.001 |
Frequency distribution by gender of participants [Source: Author]
| Participants | Education Degree | Total | |||||
|---|---|---|---|---|---|---|---|
| High school | Associate | Bachelor | Master | Post Graduate | |||
| Gender | Male | 13 | 24 | 40 | 17 | 9 | 103 |
| Female | 19 | 13 | 67 | 11 | 4 | 114 | |
| Total | 32 | 37 | 107 | 28 | 13 | 217 | |
A sample t-test of affective, cognitive, interpretative, and evaluative dimensions [Source: Author]
| Dimension | N | Mean Value | Average | SD | T | P-Value |
|---|---|---|---|---|---|---|
| Affective | 217 | 3 | 4.49 | 0.63 | 17.87 | 0.001 |
| Cognitive | 217 | 3 | 4.01 | 0.49 | 15.63 | 0.001 |
| Evaluative | 217 | 3 | 3.46 | 0.51 | 18.07 | 0.001 |
| Interpretative | 217 | 3 | 3.09 | 0.78 | 16.35 | 0.001 |