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The moderating effect of positive word-of-mouth between service quality and customer loyalty in the hospitality sector: A PLS-SEM approach Cover

The moderating effect of positive word-of-mouth between service quality and customer loyalty in the hospitality sector: A PLS-SEM approach

Open Access
|Aug 2022

Authors

Silas Gontur

sgontur@gmail.com

Department of Business Education, School of Business Education, Federal College of Education, Pankshin, Nigeria

Paul Dung Gadi

jsstature@gmail.com

Department of Business Administration & Management, School of Administration and Business Studies, Plateau State Polytechnic, Barkin Ladi, Nigeria

Esther Bagobiri

bagobiriesthery@gmail.com

Department of Business Administration, Faculty of Management Science, Bingham University, Abuja, Nigeria
DOI: https://doi.org/10.22367/jem.2022.44.11 | Journal eISSN: 2719-9975 | Journal ISSN: 1732-1948
Language: English
Page range: 266 - 285
Submitted on: Nov 7, 2021
|
Accepted on: Jun 28, 2022
|
Published on: Aug 2, 2022
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year

© 2022 Silas Gontur, Paul Dung Gadi, Esther Bagobiri, published by University of Economics in Katowice
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.