Table 1
Words Recalled by Respondents When Primed with “Military Veteran”.
| Word | Frequency | Weighted % |
|---|---|---|
| serving | 215 | 4.83 |
| service | 166 | 3.73 |
| military | 154 | 3.46 |
| country | 120 | 2.70 |
| hero | 116 | 2.61 |
| honor | 110 | 2.47 |
| someone | 102 | 2.29 |
| wars | 72 | 1.62 |
| sacrifices | 71 | 1.60 |
| person | 69 | 1.55 |
| people | 58 | 1.30 |
| brave | 57 | 1.28 |
| veteran | 56 | 1.26 |
| respect | 53 | 1.19 |
| soldier | 49 | 1.10 |
| army | 42 | .94 |
| forces | 37 | .83 |
| dedication | 35 | .79 |
| family | 34 | .76 |
| good | 34 | .76 |
| freedom | 34 | .76 |
[i] Note: Weighted percentage represents the frequency of the word relative to the total words counted. There was a three-way tie for the 20th most frequently referenced word. Therefore, each of those terms appears in the table.
Figure 1
Words Recalled by Participants When Primed with “Military Veteran”.
Table 2
Words Recalled by Veterans When Primed with “Military Veteran”.
| Word | Frequency | Weighted % |
|---|---|---|
| served | 38 | 5.65 |
| military | 28 | 4.16 |
| service | 26 | 3.86 |
| country | 25 | 3.71 |
| honor | 17 | 2.53 |
| patriotic | 13 | 1.93 |
| veteran | 12 | 1.78 |
| hero | 12 | 1.78 |
| someone | 11 | 1.63 |
| person | 8 | 1.19 |
[i] Note: Weighted percentage represents the frequency of the word relative to the total words counted.
Table 3
Words Recalled by Civilians When Primed with “Military Veteran”.
| Word | Frequency | Weighted % |
|---|---|---|
| serving | 175 | 4.09 |
| services | 140 | 3.27 |
| military | 125 | 2.92 |
| hero | 102 | 2.32 |
| country | 94 | 2.20 |
| honor | 93 | 2.17 |
| someone | 91 | 2.13 |
| war | 66 | 1.54 |
| sacrifices | 64 | 1.50 |
| person | 61 | 1.43 |
[i] Note: Weighted percentage represents the frequency of the word relative to the total words counted.