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From Videotex to Hybrid Television: A Historical Perspective on Interactivity in European Broadcasting Cover

From Videotex to Hybrid Television: A Historical Perspective on Interactivity in European Broadcasting

Open Access
|Aug 2026

Figures & Tables

Video 1

Launch video explaining what Prestel consists of. Source: YouTube.

Video 2

Promotional video for the Minitel. Source: YouTube.

Image 1

On September 1, 1983, Federal Postal Minister Dr. Christian Schwarz-Schilling opened the BTX service at the IFA in Berlin with a symbolic push of a red button. Source: Museumsstiftung Post und Telekommunikation.

Video 3

Television commercial for the IPTV service of the Spanish telecommunications company Telefónica (currently Movistar). Source: YouTube.

Video 4

Hulu commercial from 2008. Source: YouTube.

Video 5

“Connect to the television of the future” campaign by LovesTV Spain. Source: YouTube.

DOI: https://doi.org/10.18146/view.385 | Journal eISSN: 2213-0969
Language: English
Page range: 1 - 16
Published on: Aug 7, 2026
Published by: Sound & Vision
In partnership with: Paradigm Publishing Services

© 2026 José Borja Arjona Martín, published by Sound & Vision
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 License.