Rising Star: A Game-Changing Format in a Dying Genre: The Highs and Lows of a Format's Birth

In the TV industry everyone is constantly searching for ‘the next big hit.’ For a brief moment in time, Rising Star perfectly fit this description. Within days of the Israeli launch of the first season, the format had already sold internationally to major territories. Rising Star boasted a first of its kind audience participation and a real-time live experience. This caught the attention of producers, executives and creators everywhere. This was a game-changing concept, set to shake the genre of reality singing competition shows to the core.

The case study discussed in this paper examines the creation stages of a transmedia television format, the strains effecting its development, its rapid global roll-out and the international adaptations, primarily the failure on the US market and its negative ripple effect.