Newspaper Video Content: Genres and Editorial Formats in Spain

Newspaper websites and online only news operations deliver an increasingly varied and comprehensive offer of original audiovisual content. Videos on Spanish websites cover current affairs and niche interests, complementing the reports supplied by news agencies. The spoken word is a primary mode of expression, in the form of dialogues (interviews and debates) and speeches (comments and analyses), but more complex and visually appealing formats have been developed. Publishers face the challenge of organising these packages and programmes to facilitate access and retrieval. This may help to improve user experience, and to maximise long-term consumption and value.