An Unknown, but Key Player in the Television Market: The Television Retailer and the Case of Black and White TV Sets in France (1950-1987)
Abstract
This article offers insights into how black and white TV sets were sold in France from 1948 to the mid 80s. During this period, the black and white television set shifted from being an expensive and breakable technical object to a commonplace, mass consumer durable good. The article illustrates this process.
DOI: https://doi.org/10.18146/2213-0969.2013.jethc046 | Journal eISSN: 2213-0969
Language: English
Page range: 79 - 88
Published on: Dec 23, 2013
Published by: Sound & Vision
In partnership with: Paradigm Publishing Services
Keywords:
© 2013 Isabelle Gaillard, published by Sound & Vision
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 License.