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Socio-Economic Profiling of Fair Trade Product Consumers: A Case Study of Poland Cover

Socio-Economic Profiling of Fair Trade Product Consumers: A Case Study of Poland

Journal of Agribusiness and Rural Development
Volume 75 (2025): Issue 1 (February 2025)
By: Anshu Rani,  Olga Grabowska-Chenczke and  Ewa Kiryluk-Dryjska  
Open Access
|Mar 2025

Figures & Tables

Fig. 1.

Awareness of Fair Trade products among consumers in Poland (%)Source: own elaboration.
Awareness of Fair Trade products among consumers in Poland (%)Source: own elaboration.

Fig. 2.

Sources of knowledge about Fair Trade products among Fair Trade consumers in Poland (%, multiple responses allowed)Source: own elaboration.
Sources of knowledge about Fair Trade products among Fair Trade consumers in Poland (%, multiple responses allowed)Source: own elaboration.

Fig. 3.

Age of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Age of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 4.

a. Gender of non-FTP consumers in Poland (%)Fig. 4 b. Gender of FTP consumers in Poland (%)Source: own elaboration.
a. Gender of non-FTP consumers in Poland (%)Fig. 4 b. Gender of FTP consumers in Poland (%)Source: own elaboration.

Fig. 5.

Education of FTP consumers and non-FTP consumers in Poland (%)Source: own elaboration.
Education of FTP consumers and non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 6.

Monthly net income per person of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Monthly net income per person of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 7.

Place of residence of FTP consumers vs. non-FTP consumers in Poland (%)Source: Own elaboration.
Place of residence of FTP consumers vs. non-FTP consumers in Poland (%)Source: Own elaboration.

Fig. 8.

Occupation of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Occupation of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 9.

Political views of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Political views of FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 10.

Volunteering among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Volunteering among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 11.

Environmental concern among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Environmental concern among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Fig. 12.

Attention to details of product attributes among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.
Attention to details of product attributes among FTP consumers vs. non-FTP consumers in Poland (%)Source: own elaboration.

Correlation between satisfaction derived from Fair Trade products and attention to product details

Attention-compositionAttention-originAttention-brandAttention-informationAttention-certificate
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DOI: https://doi.org/10.17306/j.jard.2025.00009r1 | Journal eISSN: 1899-5772 | Journal ISSN: 1899-5241
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Language: English
Page range: 100 - 109
Accepted on: Mar 12, 2025
Published on: Mar 29, 2025
Published by: The University of Life Sciences in Poznań
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Fair Trade Products,
product attributes,
product detail attention,
satisfaction,
consumer behaviour,
ethical consumption
Related subjects:
Business and economics,
Political economics,
Political economics, other,
Business management,
Business management, other,
Life sciences,
Life sciences, other,
Social sciences,
Political science,
Political science, other

© 2025 Anshu Rani, Olga Grabowska-Chenczke, Ewa Kiryluk-Dryjska, published by The University of Life Sciences in Poznań
This work is licensed under the Creative Commons Attribution 4.0 License.

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