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Social Psychological Elements and Buying Intention of Rural Buyer Cover

Social Psychological Elements and Buying Intention of Rural Buyer

Management Theory and Studies for Rural Business and Infrastructure Development
Volume 44 (2022): Issue 2 (June 2022)
By: Ali Abbas Rizvi,  Arun Bhadauria and  Bimal Jaiswal  
Open Access
|Jul 2022

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DOI: https://doi.org/10.15544/mts.2022.15 | Journal eISSN: 2345-0355 | Journal ISSN: 1822-6760
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Language: English
Page range: 146 - 158
Submitted on: May 23, 2022
Accepted on: May 23, 2022
Published on: Jul 20, 2022
Published by: Vytautas Magnus University, Institute of Foreign Language
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Attitude,
Hand Hygiene,
Indian Rural Buyer,
Social Psychology,
Subjective norms,
Theory of reasoned action (TRA)
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Business development, change management, cooperation,
Business management, other,
Industries,
Agribusiness, food industry

© 2022 Ali Abbas Rizvi, Arun Bhadauria, Bimal Jaiswal, published by Vytautas Magnus University, Institute of Foreign Language
This work is licensed under the Creative Commons Attribution 4.0 License.

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