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Determining Mission Statement Effectiveness from a Fit Perspective Cover

Determining Mission Statement Effectiveness from a Fit Perspective

Studies in Business and Economics
Volume 12 (2017): Issue 2 (August 2017)
By:  and    
Open Access
|Oct 2017
Authors

Authors

Seong-Yuen Toh

Sunway University,, Subang Jaya, Malaysia

Vui-Yee Koon

Sunway University,, Subang Jaya, Malaysia
DOI: https://doi.org/10.1515/sbe-2017-0031 | Journal eISSN: 2344-5416 | Journal ISSN: 1842-4120
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Language: English
Page range: 220 - 240
Published on: Oct 21, 2017
Published by: Lucian Blaga University of Sibiu
In partnership with: Paradigm Publishing Services
Keywords:
mission statement,
sense of mission,
alignment,
fit,
structure,
culture,
effectiveness,
purpose
Related subjects:
Business and economics,
Business management,
Business development, change management, cooperation,
Business and economics,
Business management,
Management, organization, corporate governance,
Business and economics,
Business management,
Entrepreneurship,
Business and economics,
Business management,
Management accounting, financial controlling, cost calculation, investment

© 2017 Seong-Yuen Toh, Vui-Yee Koon, published by Lucian Blaga University of Sibiu
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 12 (2017): Issue 2 (August 2017)
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