The Role and Importance of Spa and Wellness Tourism in Hungary's Tourism Industry
By: János Csapó and Gergely Marton
Abstract
This paper presents and highlights the role and importance of spa and wellness tourism in Hungary. Ever since tourism has played an important role in the social-economic processes of the country the leading tourism product proved to be health tourism (spa and wellness) thanks to the advantageous physical geographical and social-political background. After the presentation of the country-specific theoretical system of spa and wellness, the paper examines the supply and the demand side together with competitor analysis and recent trends in spa and wellness in Hungary.
Language: English
Page range: 55 - 68
Published on: Mar 27, 2018
Published by: Masaryk University
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2018 János Csapó, Gergely Marton, published by Masaryk University
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.