Social Media Strategy on E-Brand Trust: An Empirical Review
By: A. Siriwardana and N.T. Hewapathirana
Authors
A. Siriwardana
Anushka.Siriwardana@ecu.edu.lk
Department of Commerce, School of Business and Law, Edith Cowan University
N.T. Hewapathirana
Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Kelaniya
Journal eISSN: 2950-6913
Language: English
Page range: 147 - 159
Published on: Oct 20, 2022
Published by: Department of Accountancy, Wayamba University of Sri Lanka
In partnership with: Paradigm Publishing Services
Keywords:
© 2022 A. Siriwardana, N.T. Hewapathirana, published by Department of Accountancy, Wayamba University of Sri Lanka
This work is licensed under the Creative Commons Attribution 4.0 License.