Industry 5.0 for Society 5.0: Revolutionizing Smart Farming, Manufacturing, and Green Computing (Part 2)
Parikshit N Mahalle, Gitanjali R Shinde, Namrata N Wasatkar, Prashant R Anerao
Train Your Own GPT
MrExcel's Holy Macro! Books, Bill Jelen
(Re)Claiming Marketing's Strategic Role: Get the Board on Board!
Peter Ebbes
Gradient Pre-Emphasis Calibration
Daniel Gogola, Andrej Krafčík, Pavol Szomolányi
Marketing as a Silo-Breaker: How to Turn Organizational Constraints into Opportunities for Strategic Influence
Fabian Buder, Stefano Di Napoli, Florian Gasser
Driven by Marketing: Thriving for Over 300 Years
Carolus Nolet
Editorial
Frank Germann
Beyond the 4Ps: How Marketing Can Influence Strategy in a Changing Landscape
Frank Germann
From Influence to Ownership: Designing a Better CMO Role to Boost Growth Outcomes
Kimberly A. Whitler
Marketing Excellence: The Organic Growth Playbook for the Digital Age
Sebastian Hohenberg
The AI-Enabled Marketer: Reclaiming Strategic Influence in the Age of AI
Kevin Hartman
Aspirations in Marketing? Pick the Right Company!
Leigh McAlister