Editorial
Frank Germann
Beyond the 4Ps: How Marketing Can Influence Strategy in a Changing Landscape
Frank Germann
Aspirations in Marketing? Pick the Right Company!
Leigh McAlister
From Influence to Ownership: Designing a Better CMO Role to Boost Growth Outcomes
Kimberly A. Whitler
Marketing as a Silo-Breaker: How to Turn Organizational Constraints into Opportunities for Strategic Influence
Fabian Buder, Stefano Di Napoli, Florian Gasser
Driven by Marketing: Thriving for Over 300 Years
Carolus Nolet
iWEEMS: Interactive Word Embeddings for Early Modern Science
Vojtěch Kaše, Jana Švadlenková, Jan Tvrz, Georgiana Hedesan, Petr Pavlas
Air–Noise Pollution Linkages: Testing Innovative Community‑Based Adaptation and Mitigation Strategies in Kenya
Manasi Kumar, Ngongang Wandji Danube, Vincent Nyongesa, Lucas Kalama, Carol Ngunu, Hassan Leli, Albert Tele, Edith Apondi, Josphat Asande, Osman Warfa, Ayub Macharia, Beatrice Madeghe, Obadia Yator, Darius Nyamai, Philip Osano
Angioleiomyoma: How to Suggest the Diagnosis on Imaging?
Elena Enriquez, Filip M. Vanhoenacker
AI-Based Statistical Modeling for Road Traffic Surveillance and Monitoring
Jay Kumar Pandey, Mritunjay Rai, Faizan Ahmad
From Genes to Algorithms: Navigating the Biotechnology Data Revolution
Pankaj Bhambri, Sandeep Kautish, Yogita Gupta
Cardiotoxicity in low-to-moderate cardiovascular risk patients undergoing anti-HER2 therapy: a prospective cardiac magnetic resonance study
Sainan Cheng, Mei Deng, Linlin Qi, Fenglan Li, Jiaqi Chen, Shulei Cui, Yawen Wang, Jianing Liu, Yang Fan, Lizhi Xie, Jianwei Wang