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iWEEMS: Interactive Word Embeddings for Early Modern Science
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iWEEMS: Interactive Word Embeddings for Early Modern Science

Vojtěch Kaše, Jana Švadlenková, Jan Tvrz, Georgiana Hedesan, Petr Pavlas
Angioleiomyoma: How to Suggest the Diagnosis on Imaging?
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Angioleiomyoma: How to Suggest the Diagnosis on Imaging?

Elena Enriquez, Filip M. Vanhoenacker
Aspirations in Marketing? Pick the Right Company!
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Aspirations in Marketing? Pick the Right Company!

Leigh McAlister
Marketing Excellence: The Organic Growth Playbook for the Digital Age
Article

Marketing Excellence: The Organic Growth Playbook for the Digital Age

Sebastian Hohenberg
From Influence to Ownership: Designing a Better CMO Role to Boost Growth Outcomes
Article

From Influence to Ownership: Designing a Better CMO Role to Boost Growth Outcomes

Kimberly A. Whitler
Beyond the 4Ps: How Marketing Can Influence Strategy in a Changing Landscape
Article

Beyond the 4Ps: How Marketing Can Influence Strategy in a Changing Landscape

Frank Germann
Editorial
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Editorial

Frank Germann
Driven by Marketing: Thriving for Over 300 Years
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Driven by Marketing: Thriving for Over 300 Years

Carolus Nolet
Marketing as a Silo-Breaker: How to Turn Organizational Constraints into Opportunities for Strategic Influence
Article

Marketing as a Silo-Breaker: How to Turn Organizational Constraints into Opportunities for Strategic Influence

Fabian Buder, Stefano Di Napoli, Florian Gasser
Gradient Pre-Emphasis Calibration
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Gradient Pre-Emphasis Calibration

Daniel Gogola, Andrej Krafčík, Pavol Szomolányi
The AI-Enabled Marketer: Reclaiming Strategic Influence in the Age of AI
Article

The AI-Enabled Marketer: Reclaiming Strategic Influence in the Age of AI

Kevin Hartman
(Re)Claiming Marketing's Strategic Role: Get the Board on Board!
Article

(Re)Claiming Marketing's Strategic Role: Get the Board on Board!

Peter Ebbes