From Idea to Impact: The Role of Artificial Intelligence in the Transformation of Business Models
FIGURA, Marcel, JURACKA, Denis, IMPPOLA, Jorma
Volume 13 (2025): Issue 2 (June 2025)
Use of Artificial Intelligence in Advertising Agencies: Opportunities and Challenges
IONIȚĂ, Cristiana-Georgiana, LEOVARIDIS, Cristina, POPESCU, Gabriela
The Impact of Peace Marketing on Customer Well-Being: Insights from Zain Iraq Telecommunications
ALKHAZRAJE, Mohammed Edan
An Inside-out Model of Retail SME Brand Orientation for an Emerging Market
WIID, Johannes, CANT, Michael, SENOOANE, Belinda
Review of Dynamic Structural Equation Models for Real-Time Consumer Behaviour: Methodological Advances and Applications Insights
MAGASI, Chacha
Dynamic Skills for Achieving Profitability and Long-term Sustainability of Start-up MSMEs
ISRAEL, Baraka, RUTAINURWA, Veneranda
Waste Management Research in Sri Lanka: Exploring Trends, Identifying Gaps, and Gaining Key Insights Through Bibliometric Analysis
TENNAKOON, Subhasinghe Manchanayake Appuhamilage Vishwanath Sandeepa, UDAYANTHA, Upasaka Lekamalage Ishan, WATTEGAMA, Wattegama Gedara Erandi Jinadari
Volume 13 (2025): Issue 1 (March 2025)
Modelling the Influences of Universities Culture on Sustainable Development
Ranf, Diana Elena, Halmaghi, Elisabeta-Emilia, Badea, Dorel, Gorski, Andra-Teodora, Gorski, Hortensia
Empowerment, Motivation, and Training: Key Drivers of Employee Performance in Information Technology Sector
Lama, Padam Bahadur, Sigdel, Smriti
Multi-Regional Input-Output Analysis (MRIO): Exploring Trends and Gaining Key Insights Through Bibliometric Analysis
Tennakoon, Subhasinghe Manchanayake Appuhamilage Vishwanath Sandeepa