Increasing the Quality and Efficiency of the Transportation Process in Railway Passenger Transport in the Case of Another Pandemic Period
Bulková, Zdenka, Dedík, Milan, Lovíšek, Michal, Janošková, Katarína, Vaculík, Juraj
Linear Model for Brand Portfolio Optimization
Kral, Pavol, Janoskova, Katarina, Durana, Pavol
Sharing Economy as Unconventional Alternative to Traditional Transport Services
Juracka, Denis, Valaskova, Katarina, Janoskova, Katarina
Proposal for Brand’s Communication Strategy Developed on Customer Segmentation Based on Psychological Factors and Decision-Making Speed in Purchasing: Case of the Automotive Industry
Kicova, Eva, Kral, Pavol, Janoskova, Katarína
Logit business failure prediction in V4 countries
Durica, Marek, Valaskova, Katarina, Janoskova, Katarina
Perception of car brands with an emphasis on expected benefits and features as prerequisites for customer satisfaction
Janoskova, Katarina, Kral, Pavol, Popescu, Gheorghe H., Rowland, Zuzana, Kramarova, Katarina
Impact of Selected Socio-Demographic Characteristics on Branded Product Preference in Consumer Markets
Kral, Pavol, Janoskova, Katarina, Lazaroiu, George, Suler, Petr
National innovative performance and sustainable development – the case of Slovakia
Janoskova, Katarina, Kral, Pavol