The article explores the impact of the Russo-Ukrainian war on sustainable consumption and production systems, with a focus on adaptive strategies of industrial enterprises and consumer behaviour. The study analyses how wartime conditions have caused significant changes in resource management, supply chain reconfiguration, and industrial efficiency. The research highlights a shift in consumption patterns towards essential goods, a reduction in energy consumption, and a prioritization of resource conservation. The war has led to increased industrial relocation, transformation of production processes, and a reassessment of sustainable development principles, including the traditional 3R model of ‘Reuse-Reduce-Recycle,’ supplemented by ‘Rethink.’ The findings of the study contribute to a better understanding of sustainable production and consumption strategies in crisis conditions, emphasizing innovative solutions for maintaining industrial operations and achieving sustainable development goals in extreme environments.
© 2025 Aleksandra Kuzior, Alla Lobanova, Oleksii Bondar, published by Quality and Production Managers Association
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