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Examining Changes in Brand Preferences During Crisis: The Case of Ukraine Cover

Examining Changes in Brand Preferences During Crisis: The Case of Ukraine

Open Access
|Feb 2025

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DOI: https://doi.org/10.25142/aak.2024.009 | Journal eISSN: 2533-7610 | Journal ISSN: 1212-415X
Language: English
Page range: 28 - 41
Published on: Feb 19, 2025
Published by: Silesian University in Opava
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2025 Anastasiia Lukianenko, published by Silesian University in Opava
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.